April 23, 2001

Random links of the day...

An interesting concept, which I suppose evolved from The Blair Witch Project, is being used to promote a movie being released this summer, A.I.. Now, the official movie web site doesn't really provide much information, neither does the Dream Works fan site. But, apparently there was a clue in the trailer and billboards promoting the movie, which led you to call a phone number, which led you to... Well, you get the idea. Curious? Check out this guide (caution: the guide gives away most of the clues, so don't read too far if you want to try and follow the trail on your own).



postscript
So, what does all of this have to do with web design? Well, is this a new genre of entertainment? Is it a big waste of bandwidth and network resources? Is it a good way to promote a product? Food for thought.